Titel : #SaveMarinaJoyce: conspiracy theories about British YouTuber go viral
Link : #SaveMarinaJoyce: conspiracy theories about British YouTuber go viral
#SaveMarinaJoyce: conspiracy theories about British YouTuber go viral
On the internet everything is also everything else. Any news story is also a joke, any joke is also a news story. When something gets big, everything else about the internet is fed into it, creating an flaring cycle of self-referential humour and serious emotion.
This is what happened with Marina Joyce. Stay with me, this will get convoluted.
Marina Joyce is a moderately popular British fashion vlogger. Over the weekend she tweeted out a link to her latest video. Here begins the conspiracy.
NEW VIDEO retweet for me https://t.co/btWxVuOlgQ
— Marina Rose Joyce (@MarinaJoyce7) July 22, 2016
Something about Marina is...off. Her eyes are wide and seemingly distracted. There are long periods of staring silence. The product placement (a lot of vloggers get sent free stuff to promote) is repeatedly and awkwardly mentioned.
But there are thousands of weird videos on YouTube. It was when some people started hearing Marina say the words "help me" in one section that things got crazy.
Marina Joyce saying "Help me" #SaveMarinaJoyce pic.twitter.com/kEu9LijdsR
— Chubbs (@chubbs) July 26, 2016
#SaveMarinaJoyce was born, and people began poring over other clues in Joyce's archive. Two million tweets were written. Multiple "evidence" Instagram accounts were set up. A fake Buzzfeed Community post that claimed Joyce was dead did little to ease fears. While Joyce tweeted that she was fine several times, a lot of people assumed that she was being forced to tweet like that - especially as she faved many tweets speculating about her safety and asking if she was okay.
Then, maybe it wasn't all that many people. By this point people were making jokes about the conspiracy as much as they were earnestly investigating. Separating ironic worry from real worry can be almost impossible.
rt if you are scared #savemarinajoyce pic.twitter.com/dK1rK8muWh
— ㅤㅤㅤ (@insaneanxiety) July 27, 2016
A strong theory soon emerged that claimed Joyce was the victim of domestic abuse. Bruises can be spotted her arms, as well as a weapon in the background of one video.
this girls shown several signs of abuse and fear, read and spread this - https://t.co/iXGVb0zYRC - #savemarinajoyce pic.twitter.com/0876jdCKNu
— Michael Clifford (@sivanempire) July 26, 2016
An event that Joyce was planning became implicated - as it appeared that she was telling visitors "don't go" in sign language in the video inviting them.
retweet to warn others she was saying "don't go" in her video about her meetup! #savemarinajoyce pic.twitter.com/j7AtFMcWVh
— katie (@GirlKanye) July 27, 2016
Why warn them away? Because it was a terrorist event, duh.
EVERYONE IN LONDON NEEDS TO BE SMART AND VIGILANT. STAY SAFE. ISIS SAID LONDON IS NEXT FOR TERRORIST ATTACKS #SaveMarinaJoyce #London
— NotTheEnd (@FanArmy1D) July 27, 2016
Fears teen blogger kidnapped + used by ISIS for London terror attack TODAY https://t.co/NoreUTqtkR #savemarinajoyce pic.twitter.com/7b7EFj4ww6
— Daily Star (@Daily_Star) July 27, 2016
Yes, that's a real newspaper.
no words. just retweet #savemarinajoyce #Harambe pic.twitter.com/PayaGr9TYI
— Ꮇ att (@Kur6ma) July 27, 2016
At this point, like everything else online, Harambe (the ape that was shot!) got involved. Also the police — some local officers responded to calls from concerned fans and confirmed that Joyce was fine.
Officers have visited YouTube user Marina Joyce. She is safe and well. #ETeam #savemarinajoyce
— Enfield MPS (@MPSEnfield) July 27, 2016
Now her mother has been interviewed and Joyce herself is trying to confirm to everyone that she's safe via a livestream.
#savemarinajoyce
— Marina Rose Joyce (@MarinaJoyce7) July 27, 2016
Im TOTALLY fine guys, i am feeling very good today and its actually so heartwarming to see so many people care about me
#savemariajoyce there is obviously a bruise on her left elbow. And what looks like a long cut on her right. pic.twitter.com/2dPB0Fdk9Q
— Maile! (@MaileKuulani) July 27, 2016
Speaking to the Mail Online, her mother Cherly said Joyce was totally fine.
"The gun is a toy gun, one of those BB guns – I've got other children," she told Mail Online.
"It was me speaking in the video. I was filming for her and I whispered 'stand LIKE me' not 'help me'."
"We're a private family really, this all just turned into a frenzy."
As ever, there's only thing you can really learn from all this: never tweet.
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